One stop shop for that perfect cup of coffee

Nuova Ricambi, an official supplier of spare parts for professional coffee machines and bar accessories, satisfies the needs of customers in over 150 countries. What has made the company a household name in the coffee machine sector? “Excellent customer care has been the cornerstone of our business development” answered Managing Director Marcello Zanesi. Romana Moares reports.

……………………………………………………………..

With roots going back to 1980, Nuova Ricambi has been serving coffee machine manufacturers, repair technicians and roasters for four decades, making quality its mission.

The company is a recognised ‘one stop shop’, selling spare parts for professional coffee machines, coffee grinders, dishwashers, refrigeration, professional kitchens, cleaning products and accessories for baristas, and can also produce tailor-made gaskets for professional refrigeration.

Founded by Marcellino Zanesi, the company continues to be a family business, now run by the second generation of the Zanesi family, which has worked hard to grow the business. 

“In the last few years, we have achieved a 360-degree expansion,” acknowledged Managing Director Marcello Zanesi. “Today, we are present all over the world, both directly and through sister companies and authorised distributors.”

Just recently, the company’s market position has been further boosted by acquiring Nuova SM Commerciale, a specialist in spare parts for professional kitchens, creating a winning synergy of top-level expertise and wide-ranging industry experience – a remarkable achievement ahead of Nuova Ricambi’s 40th anniversary.

“We are a solid company that knows how to adapt to changes,” said Mr Zanesi. “We have been working with passion and responsibility since 1980 when first my father Marcellino Zanesi, and then myself have managed to make Nuova Ricambi not only a leading company in its sector, but a real family for our employees as well as our partners.

“Our suppliers are just as important as our customers, and we always try to build trusting and lasting relationships.”

Smooth operation

Nuova Ricambi today is not only a spare-part specialist but also a producer of its own products that combine innovation and utility. A good example is Sipresso, a bar accessory called Sipresso, created in collaboration with Italian manufacturer LeonardoTecnika.

“Sipresso is an automatic precision coffee tamper, a showcase of high technology, all ‘Made in Italy’,” proudly stated Mr Zanesi. “The product has been specifically designed for baristas who can always tamp the coffee with the same pressure and the correct angle over time, working quickly and cleanly.”

The barista has also been the focal point of one of the company’s recent brands, EDO, born in 2015 from an idea to supply a selection of innovative, high-quality tools and products to meet all coffee lovers’ needs. EDO aims to be the meeting place where international baristas can exchange ideas on the latest trends and products of the world of coffee, to learn, meet and buy innovative products.

Top quality, innovations and excellent customer service with the technical office available round the clock have been some of the factors that have always differentiated Nuova Ricambi from its competitors.

“We believe that constant and consistent quality is key for any coffee shop or restaurant,” underlined the Managing Director. “Therefore, we aim to have more and more equipment available to help the barista and the chef achieve the highest standards.”

As a company always striving to improve its way of working to provide an even better service to customers, Nuova Ricambi recently expanded its warehouse and introduced an automated vertical warehouse system using a centralised IT system developed by the company.

“With the introduction of these new technologies, delivery times have been reduced to just 24 hours for Italy and 48 hours for shipments abroad, meeting the needs of engineer technicians who can in turn reduce their warehouse stock, while making sure always have what they need,” explained Mr Zanesi.

Improved connection

“An active presence in the territory is crucial for business growth,” affirmed Mr Zanesi. He explained that Nuova Ricambi has recently invested in the development of a salesforce CRM platform to bring the company closer to customers, improving customer communication and updating the sales force on customers’ needs in real time.

Speaking about expected market developments, he reflected that the espresso machine market is likely to grow worldwide, as is an increased focus on sustainable products.

“In line with this shift, we select materials and suppliers who follow this principle. Furthermore, in the world of spare parts for professional coffee machines, increased emphasis is now put on the goodness of the extracted drink and on the consumer’s health. For this reason, stainless steel products are preferred, such as stainless-steel filter holders, which are lead-free, when compared to copper and brass products.

Highlighting the company’s commitment to innovation, Nuova Ricambi was one of the first companies to manufacture and recommend steel filter holders for its customers.